Serie A shirt sponsorship deals 2019-20 | Which club earns the most from their shirt sponsor in Italy?

By Soccer Blog | Aug 22, 2019

Here is a look at what major Italian clubs earn from their shirt sponsorship deals for the 2019/20 season, courtesy Italian paper Gazzetta, which took a look at the fees being earned by Serie A clubs in light of the sponsorship ban on gambling companies imposed in Italy. All figures in euros and are base fees (no bonuses included)

How much do Juve earn from their shirt sponsorship deal with Jeep?

Juventus earn 17 million euros from their jersey sponsorship deal with Jeep

How much do Sassuolo get for their shirt sponsorship deals?

Sassuolo earn 18 million euros from Mapei, which is technically more than what Juve get from Jeep, but the Mapei deal also includes stadium naming rights.

How much do Napoli earn from their shirt sponsorship deal?

Napoli have MSC, Lete and Kimbo as brands on their jersey, and earn a total of 9 million euros, according to GdS.

How much do Milan earn as shirt sponsorship fees from Emirates?

AC Milan get 14 million euros annually for their deal with Emirates

ClubShirt SponsorFee (in euros)
SassuoloMapei18m
JuventusJeep17m
MilanEmirates14m
RomaQatar, Hyundai14m
InterPirelli10.5m
NapoliMSC, Lete, Kimbo9m
FiorentinaMediacom, Prima, Estra6.5m
AtalantaGewiss, Radici, Automha, Upower5m
TorinoEdilizia acrobatica, Suzuki, Berretta, N.385m

Shirt Sponsorship Deals Serie A 2019-20

How much do Roma get as shirt sponsor fees?

Roma have Qatar Airways and Hyundai branding on their jersey, and earn 14 million euros, according to GdS.

How much do Inter get as shirt sponsorship money from Pirelli?

Inter Milan get 10.5 millon euros annually from Pirelli

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